Meet Amlul, the new fashion brand of the influencer Gala Gonzalez

It’s time for the spanish girl Gala Gonzalez join the team of influencers who have their own brand! She dove into the world of the Internet in 2007 while opening her blog showing herself as an innate entrepreneur. She has several projects in the long term, she is an ambassador of many brands, it’s in the frontline in big runways, she has her own book and now she has launched to the world Amlul, a brand that seeks to end the concept of fashion seasons.

Graduated from the University of Arts in London, Gala began drawing at age 18, with a capsule-collection for the U line of Adolfo Domínguez, and now, almost 15 years later, it’s time to draw her own pieces. The initiative is already adopted by several other influencers like Chiara Ferragni and Dulceida.

Although Gonzalez is already consolidated in the digital world, an idea that is always present in her speech is: the difficult thing is not to get there, but to stay there. “Finally, I can share with you a project that has been being created for many months and to which I have dedicated time and effort. It was not a matter of doing it fast, but of doing it well, in my own way” she shared in her Instagram profile talking about her brand.

Gala also says that the brand “is born from the hope of sharing a piece of my universe, a place where the seasons no longer exist and where we live in a permanent resort climate.” For her first collection, embroidered party dresses, t-shirts, blouses, tops, and effortless pants were created. All of it in a relaxed vibe leading to a “living on vacation” feeling. As a proof, the pieces were baptized with the influencer’s travel destinations such as Tulum and Saint Tropez.

Amlul also focuses on affordable clothing, quality materials and sustainable production. Factors that have delayed its launching. The pieces are already available in e-commerce and their values range from 65 to 290 euros.